The Impact of E-Commerce and GDP on the Revenue of “One”

MSc. Rezarta Zhaku - Hani, MSc. Lirinda Vako Abedini

Abstract


Thanks to e-commerce it has never been easier to conduct business throughout the world and it has never been timelier enriching international customers. E-commerce is also an incurable tool for new businesses as it allows them to rapidly broaden their customers, interact with customers in businesses throughout the world, an inexpensive market and advertise the company worldwide. In the other hand the impact of GDP, positive or negative, is a very important one for the revenue of organizations within a country.

Given the fact that e-commerce has become a very profitable way to conduct business and GDP is another important factor for organizations, we have decided through this paper to analyze their impact on the revenue of one of the biggest mobile operators in Macedonia called “ONE”. At the end of the research we will be able to show whether investing in e-commerce has been profitable for the Macedonian mobile operator “ONE”. 


Keywords


e-commerce; impact; organization; GDP.

References


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Full Text: PDF

DOI: 10.21113/iir.v7i2.317

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