The Impact of E-Commerce and GDP on the Revenue of “One”
Thanks to e-commerce it has never been easier to conduct business throughout the world and it has never been timelier enriching international customers. E-commerce is also an incurable tool for new businesses as it allows them to rapidly broaden their customers, interact with customers in businesses throughout the world, an inexpensive market and advertise the company worldwide. In the other hand the impact of GDP, positive or negative, is a very important one for the revenue of organizations within a country.
Given the fact that e-commerce has become a very profitable way to conduct business and GDP is another important factor for organizations, we have decided through this paper to analyze their impact on the revenue of one of the biggest mobile operators in Macedonia called “ONE”. At the end of the research we will be able to show whether investing in e-commerce has been profitable for the Macedonian mobile operator “ONE”.
Boyd, E., & Bilegan, I. C. (2003). Revenue Management and E-Commerce. Management Science, 1383.
Lukasz, A. ( 2008). Barriers to ICT adoption in SMEs: how to bridge the digital. Journal of Systems and Information Technology,, 93-108.
Subramani, M., & Walden, E. (2001, June 1). The Impact of E-Commerce Announcements on the Market Value of Firms. Information System Research , pp. 135-154.
Andrew, F. (2013, April 2). http://www.epi.org/. Retrieved from A review of the economic research on the effects of raising ordinary income tax rates.
Demirci, B., & Alptekin, E. S. (2013). Revenue Management in E-Commerce. Proceedings of the International MultiConference of Engineers and Computer Scientists 2013 Vol II, 8-10.
Dirzanskyte, S. (2012). Revenue Management and the Use of E-Commerce to Increase Production throughGlobal Distribution System Channels: A Case Study of Puerto Rico Hotels. In S. Dirzanskyte, Revenue Management and the Use of E-Commerce to Increase Production throughGlobal Distribution System Channels: A Case Study of Puerto Rico Hotels (p. 8).
Gruber, Jon, & Saez, E. (2002). The Elasticity of Taxable Income: Evidence and Implications. Journal of Public Economics, 1-32.
Laudon, K. C., & Traver, C. G. (2014). E-Commerce. New York: Pearson.
Smith, M. D. (2000). Understanding Digital Markets: Review and. MA: MIT Press.
Subramani, M., & Walden, E. (2001). The Impact of E-Commerce Announcements on the Market Value of Firms. Information Systems Research, 135.
World Bank. (n.d.). http://documents.worldbank.org. Retrieved from http://documents.worldbank.org/curated/en/274301468739279387/pdf/multi-page.pdf
Haykes, D. K. and Miller A. (2011), ‘’Revenue Management for the Hospitality Industry’’, John Wiley & Sons, Inc.
Copyright (c) 2017 Rezarta Zhaku - Hani
This work is licensed under a Creative Commons Attribution 4.0 International License.
Authors who publish with this journal agree to the following terms:
- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution (CC-BY) License that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (SeeThe Effect of Open Access).